Mad Bird Design worked with a consultant team to rebrand Bend 2030 to Envision Bend — Shaping Our Future, setting the stage for the nonprofit organization’s future. The website provides a flexible platform for both the organization and proposed visioning process.
The website (envisionbend.org) was redesigned to focus on local involvement, encouraging the community to join the Envision Bend team in a dialogue to envision a more vibrant, inclusive, and resilient Bend. Featuring vibrant community photos to reflect the natural beauty and community spirit of Bend, the design is streamlined and visually appealing on all modern browsers and devices. See it in action at
The Envision Bend branding was expanded to create a logo, webpage, and outreach materials for the Bend Vision Project – the community’s first large-scale visioning project since 2005-06. The web page highlights the project investors and partners, news coverage, key reports and findings. Michele designed a Project Snapshot document, street banners displayed in the Old Mill District, and a range of materials from coasters to posters.